You may remember that a couple of weeks ago I promoted my non-fiction e-book A Writer on Writing – Advice to Make You a Success using the new KDP Select sales tool – Kindle Countdown Deals. It was reduced from £1.99 to 99p for 7 days.
I thought I’d let you know how I got on.
During the promotion period I sold 20 copies in the UK but 1 was later refunded (Kindle books can be refunded if the request is made within 7 days of the original purchase – Amazon then automatically remove the book from your device). I sold 3 copies in the US where the discount was also running and 1 copy in Australia at full price (Kindle Countdown Deals only apply to the US and the UK).
In the week after the promotion period I sold 2 copies in the UK at full price and received 1 new review. I sold none anywhere else.
So I won’t be booking that Caribbean cruise just yet but I might manage to treat myself to a Salted Caramel Latte in Costa (I’m rather partial to them when they appear on the Christmas menu!).
But, all things considered, I’m fairly happy with the result because I didn’t spend much time promoting the Deal apart from here and on a couple of forums and a lot of the people I reached in this way would probably already have the book from earlier, free, promotions. Also, thanks to those people that gave me a shout-out!
It’s definitely a tool I’d consider using again sometime in the future. Psychologically, it feels better than giving books away for free but I think the free promo still has it’s place for cheaper books and as a method of giving a new book an initial ‘lift’.
On another subject, I’ve just finished reading my advance copy of Carole Matthews new book – ‘A Place to Call Home’. The story brings together 4 injured souls who are all hurting in different ways. Over the course of a summer they bond together and help each other to heal. It’s an easy to read, ‘feel good’ novel – just the thing if you’re fed up of these long dark days of winter. It will be published on Jan 9th 2014 but is available for Amazon pre-order now in hardback and e-book format.