Posts Tagged Kindle Direct Publishing for Absolute Beginners
Emma runs the fashion/shopping blog Size15Stylist and I asked her to share with us the lessons she learnt during her e-publishing experience.
This is what she told me:
Lesson One – Format
Keep it clean; don’t worry about tables and images, unless they are really necessary. There are books to help if you want to incorporate images and tables (Mark Coker’s Smashwords Style Guide; Steve Scott’s Kindle Publishing Package) but when you are converting your Word document to HTML (web page) to upload to Amazon, a lot of your formatting will be lost. To emphasise your points, use different font headings and use spacing well. Amazon Author Natalie Penna uses spaces beautifully in her YA novels, encouraging readers to read on.
Or, put simply:
An e-book screen is smaller than a paperback.
You don’t want to read too many chunks of texts.
It halts your story.
Spaces keep the reader reading.
Lesson Two – Front cover
I spent precious writing and editing time searching for a cover (and trying to get my head around rights’ issues) and even tried to create a front cover on Publisher software; silly me. Sally rightly points out that Amazon’s Cover Creator offers thousands of options and I created my front cover, for free, in less than a few minutes.
Lesson Three – Triangul-edit
I detest editing, although I realise this is how you shape your words to reach your readers. I am always more motivated to write during the planning stages; coffee, computer, no deadlines. I learned how to reduce the editing process so that it’s manageable and now triangul-edit:
1 – Content (do I have enough words, and are my words explained?)
2 – Grammar (can I say my words better in another way?)
3 – Typos and Format (has spell check picked up a wrong word? Are there problems with spacing?)
My ebooks so far have been around 10,000 words (a novel is around 80k, depending on author) so when I have accumulated around 30 pages of single space text then I start to edit. I head for the nearest coffee shop with my print out and trusty pencil-case.
Lesson Four – Technically, you’ll be okay
I put off self-publishing for years, because I just didn’t know if I was technical enough. But I bumped into Sally’s book, Kindle Direct Publishing for Absolute Beginners and after I read the book a few times, I realised the technical details were within my capabilities. On publishing day (pyjamas and no distractions), Sally’s book sat by my laptop, so I could refer to common sense during the uploading process.
When it comes to converting your Word doc to a web (html) doc, as per Amazon’s requirements, you cannot check formatting enough – after 10 saved web documents on my hard drive, I still discovered a wayward additional space in the final Amazon published version. Note: delete each copy of the web document as you amend, and save under a new name if necessary – you don’t want 10 copies of a web doc lurking near the upload button.
The paramount wisdom I unearthed – You are Your words. Do not rush your self-publishing journey in a hurry to see your name listed as an Amazon author. And, pressing the (self)Publish button is only the start of your journey. You are also your own Marketing department.
Emma Jordan is a freelance writer and creator of the Size15Stylist blog.
When she’s not blogging or writing, or entertaining her toddler-daughter, she can be found undertaking research in the shops.
GeoRiot is a free tool that may be useful to those of you who are marketing Amazon Kindle e-books.
I’m going to explain it simply because not everyone will be familiar with the basic concepts.
Amazon stores are country specific i.e. those of us living in Britain shop through Amazon.co.uk, those in the US buy through Amazon.com and there are also geographic specific sites for France, India, Germany and many more.
Most e-book marketing is global via the internet, using blog posts, Facebook, newsletters, paid-for adverts etc. Authors using these methods will endeavour to provide readers with a direct link to the Amazon page for the e-book being promoted.
However, unless the author provides the individual link for each geographical Amazon site, there will be users somewhere in the world who don’t reach their ‘home’ Amazon site and, if they want to buy the book, will have to navigate there by themselves. Many of them won’t bother. When the link provided doesn’t take them where they want to go, they’ll click on to something else instead.
But it looks clumsy and messy to list around a dozen Amazon links every time you mention your book on the web.
GeoRiot creates a single web address for an Amazon product. This address will always take the user directly to his ‘home’ Amazon site. If the link is clicked in the UK then it will route the user to Amazon.co.uk, if the link is clicked in the US then it will route the user to Amazon.com and so on.
Here’s an example. When advertising Kindle Direct Publishing for Absolute Beginners I could list each geographical link:
For buyers in the UK: http://www.amazon.co.uk/Kindle-Direct-Publishing-Absolute-Beginners-ebook/dp/B00IJFG1W4/
For buyers in the US: http://www.amazon.com/Kindle-Direct-Publishing-Absolute-Beginners-ebook/dp/B00IJFG1W4/
For buyers in Australia: http://www.amazon.com.au/Kindle-Direct-Publishing-Absolute-Beginners-ebook/dp/B00IJFG1W4/
Or I can use just one global link provided by GeoRiot: http://georiot.co/40oj
I think it looks much more professional to provide a single link.
GeoRiot provide this service for free unless you are an Amazon affiliate and then they take a small percentage of your affiliate earnings. For more details on how this payment system works see the GeoRiot website and Nick Daws’ comprehensive blog post where he goes into this and the mechanics of GeoRiot in much more detail than I have.
That’s it – I hope I haven’t blinded any of you with science!
As most of you will be aware by now, I am very interested in e-publishing and have been building my own e-publishing empire(!) for the last twelve months. I’ve picked up a lot of knowledge along the way and have also had many people say to me that they wished they were ‘technical’ enough to do the same.
A couple of months ago Helen Yendall asked if I would talk about e-books and e-publishing to the writing class that she tutors at Moreton-in-Marsh. Whilst sorting out what I might say, quaking in my boots and being glad that I made the effort to join Sutton Coldfield Speakers’ Club, I realised that I had enough material to write a short e-book for beginners who want to publish their first e-book via Amazon KDP.
And so Kindle Direct Publishing for Absolute Beginners was born.
It starts with the definition of an e-book and moves on through topics such as choosing what to write (if you don’t have a manuscript ‘ready to go’), how to get your book cover, basic marketing and much much more.
Once I’d finished, I followed my own advice and found a beta reader who matched my target audience i.e. a writer who is contemplating e-publishing for the first time. Peter Hinchliffe is an ex-journalist and news editor who has also completed a novel. He gave my manuscript a big thumbs up and said in his review, “This book shares the skills needed in a detailed, easy-to-follow way. It could be the most rewarding book you ever buy.”
The launch of Kindle Direct Publishing for Absolute Beginners took place yesterday, following my talk to the lovely writers of Moreton-in-Marsh. There was Bucks Fizz, chocolate cake, coffee and one of the writers celebrated her new grandchild by providing cream cakes for the class – so no one went home hungry! It was really nice to be able to involve other people in the launch instead of doing everything virtually.
So, if you’ve ever fancied seeing your work for sale on Amazon, go and take a look at Kindle Direct Publishing for Absolute Beginners – it might help you on your way!